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Watchword – sustainability

Best practice and action strategies

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Pierluigi Sassi

Pierluigi Sassi is chairman of Earth Day Italia, the organisation that celebrates the United Nations World Earth Day and works to raise environmental consciousness through information and communication campaigns. He works with many multi-national companies and public bodies at all institutional levels. He was National Secretary of Young Christian Businesspeople, a consultant to ABI and the Presidency of the Council of Ministers, and a director of the regional public opinion observatory at the presidency of Lazio Region. He has founded editorial series and newspaper columns and has worked with RAI/Sky/La7/TV2000 on the production of various radio and television programmes.